The Alexa Effect: How Radio Can Thrive In A Connected World

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Alexa, Are My Station’s Smart Speaker Promos Working?

March 12, 2019

Part one of a five-part blog series, “The Alexa Effect: How Radio Can Thrive in a Connected World” When smart speakers appeared, savvy radio programmers instantly saw the potential for these audio-oriented devices to bring their programming back into listeners’ homes, especially as traditional AM/FM radios become endangered species. We’ve told listeners precisely what to … Continue reading Alexa, Are My Station’s Smart Speaker Promos Working? »

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